CRM + Enrichment
Sync your CRM data and automatically enrich customer profiles with public information. Get a complete picture of every interaction with any company or customer.


CRM Sync
Two-way sync with Salesforce, HubSpot, and more.
Auto-Enrichment
Automatically enrich contacts with public data.
Company Data
Pull company info, size, industry, and funding.
Contact Intel
Get LinkedIn profiles, roles, and seniority.
Real-time Updates
Keep data fresh with automatic updates.
Deep Integration
Connect insights back to your CRM records.
How it works
Connect your CRM once and let BuildBetter handle the rest. Every contact and company gets enriched automatically.
Connect your CRM
One-click integration with Salesforce, HubSpot, and other major CRMs.
Auto-enrich contacts
We pull public data for every contact and company in your CRM.
Sync insights back
Call summaries and insights flow back to your CRM automatically.
What we enrich
Two sources of enrichment working together: import any property from your CRM, and let BuildBetter automatically fill in the gaps with publicly available data.
Your CRM properties
Import any field from your CRM — standard or custom. Select exactly which properties you want synced to BuildBetter. If it’s in your CRM, you can bring it in.
BuildBetter enrichment
Missing data in your CRM? BuildBetter automatically finds publicly available information and fills in the blanks — no manual research needed.
CRM Integrations
Connect with the CRM you already use. Two-way sync keeps everything in sync.
What’s next
Get a complete picture of every interaction
Stop scrambling to research prospects before meetings. BuildBetter automatically pulls company info, funding status, tech stack, and contact details - so you can walk into every call prepared.
- See company size, industry, and recent news
- Know who you’re meeting with and their role
- Access past call summaries and key insights