Lesson 10 · Understand your customers
Find insights with Signals
Ask a question, filter the evidence, share the view.
You’ll be able to
- Ask your signals a question
- See the themes behind the feedback
- Share a filtered view with a link
Read the docs
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Transcript
Insights is where you go when you have a question about your customers.
Open Insights, then Signals. Every request, complaint and compliment from your calls, tickets and chats lands in one list.
Click into the search bar and start with a smart filter, like Feature Requests.
Or ask in plain words. Negative feedback about pricing from enterprise customers. BuildBetter turns your question into filters you can see and change.
Narrow it further with Filter. Quick Filters cover the last thirty days, negative sentiment, high severity and external customers.
Click Show Insights to see the patterns. Clusters group signals into themes, and the tabs show how severe they are and how people feel.
Hover a cluster to read what it's about. Click it, and the list filters to that theme.
Every filter lives in the link, so copy it and your team sees the same view. Or click Download CSV to take it anywhere.
Next up, Collections and permissions.

